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Trafilea
Growth Retention Sr Manager, Apparel
Remote · Argentina, Brazil · Full time · Senior level
About the role
Lead retention strategy for Shapermint and Truekind across multiple channels. Drive customer engagement and repurchase through data-driven experimentation and cross-functional collaboration.
What you’ll do
• Own retention strategy across Email, SMS, Push, WhatsApp. • Design end-to-end returning customer journey. • Build integrated multi-channel engagement strategy. • Define quarterly OKRs and retention roadmaps. • Lead experimentation and optimize retention performance.
What you’ll bring
• 7+ years retention marketing experience. • 5+ years leadership in cross-functional teams. • Expertise in CRM and lifecycle marketing. • Strong analytical mindset with data-driven decisions. • Bachelor’s degree in related field.
Life at Trafilea
100% remote work, competitive USD salary, paid time off, dynamic and diverse global team.
About Trafilea
Trafilea is a consumer tech platform building AI-driven growth engines for digitally native brands with global D2C presence.