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Ascentech Services
Lifecycle Marketing Specialist
Lagos, Nigeria · On-site · Full time · Mid level
About the role
Drive customer onboarding, activation, repeat usage, and repayment through targeted marketing campaigns. Manage automated customer engagement campaigns for financial services products.
What you’ll do
• Plan and execute automated customer journeys. • Conduct A/B testing to improve campaigns. • Develop and optimize campaign messaging. • Monitor campaign performance and retention metrics. • Collaborate with cross-functional teams.
What you’ll bring
• Strong understanding of customer segmentation and funnels. • Experience with marketing automation platforms. • Strong analytical and communication skills. • 2–4 years in lifecycle or growth marketing. • Excellent copywriting and Excel skills.
About Ascentech Services
Ascentech Services Limited is a Human Resource Solution Provider based in Lagos, Nigeria, established in 2013.