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Driven Brands
Media Analyst
Remote · United States · Full time · Mid level
$59.4k–$106k / year
About the role
The Media Analyst supports media measurement, performance analysis, and audience strategy across Driven Brands portfolio. They partner with brand, media teams, and agencies to ensure accurate media investment measurement and actionable insights.
What you’ll do
• Analyze media and audience performance to identify trends and risks. • Develop recurring and ad hoc reporting and performance narratives. • Validate media data and resolve reporting discrepancies. • Support audience testing and first-party data activation strategies. • Partner with agencies and stakeholders to ensure alignment on measurement.
What you’ll bring
• 4+ years in paid media or marketing analytics. • Strong understanding of paid media channels and digital measurement. • Experience with Google Tag Manager and campaign tagging. • Advanced Excel skills and working with large datasets. • Excellent communication and presentation skills.
Life at Driven Brands
Driven Brands offers health and wellness benefits, paid time off, holiday pay, and early wage access through myFlexPay.
About Driven Brands
Driven Brands is North America's largest automotive services company with iconic brands like Take 5 Oil Change and Meineke Car Care Centers. They focus on providing convenient and reliable car care experiences.