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Athena Institute of Business and Technology
Paid Ads Specialist
Remote · Nigeria · Full time · Mid level
About the role
Manage and optimize paid advertising campaigns on Google and Meta platforms to drive business results. Develop strategies to increase brand awareness, generate leads, and improve conversions.
What you’ll do
• Analyze campaign data and identify trends. • Set up and monitor conversion tracking. • Optimize landing pages and conversion funnels. • Develop audience targeting strategies. • Collaborate with creative teams for ad content.
What you’ll bring
• Bachelor's degree or equivalent experience. • 2-4 years in paid advertising or digital marketing. • Proficiency in Google Ads and Meta Ads platforms. • Experience with conversion tracking and A/B testing. • Strong analytical and communication skills.
About Athena Institute of Business and Technology
Athena Institute of Business and Technology builds Africa’s next generation of business, policy, and tech leaders through flexible, practical, and impact-driven learning.