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Contáctica
Paid Media Specialist
Remote · Colombia, Puerto Rico · Full time · Mid level
About the role
Join Contáctica as a Paid Media Specialist to design and optimize digital media strategies that drive client growth. Use data-driven insights and experimentation to enhance campaign performance across multiple platforms.
What you’ll do
• Design and optimize digital media strategies. • Identify growth opportunities via user behavior and market data. • Plan and execute A/B tests and experiments. • Manage performance on Google Ads, Meta Ads, LinkedIn, and others. • Collaborate with teams to launch data-informed growth initiatives.
What you’ll bring
• 2+ years in media planning or performance marketing. • Experience with A/B testing and growth experiments. • Knowledge of Google Ads, Meta Ads, LinkedIn Ads, DSPs. • Analytical skills with tools like GA4, Looker Studio, Power BI. • Familiarity with SEO, CRO, landing page optimization.
Life at Contáctica
Flexible mostly remote work with periodic travel and regular team off-sites to foster collaboration and innovation.
About Contáctica
Contáctica is a leading Martech Creative Agency in Puerto Rico and Latin America, delivering transformative marketing solutions and technology-driven growth for over 20 years.