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iRecruiters Africa
Product Marketing Manager
Lagos, Nigeria · On-site · Full time · Mid level
About the role
Develop and execute product marketing strategies to drive awareness, adoption, and business growth for fintech payment solutions. Collaborate cross-functionally to support product launches and improve customer engagement.
What you’ll do
• Develop product positioning and messaging aligned with market needs. • Create content marketing strategies and materials. • Conduct market research and competitor analysis. • Coordinate product launch activities. • Develop sales enablement materials.
What you’ll bring
• Bachelor's degree in Marketing or related field. • 5+ years B2B product marketing experience in fintech. • Strong knowledge of payments and fintech trends. • Experience with product launches and go-to-market strategies. • Excellent communication and project management skills.