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M-Kopa
Senior CRM Manager
Remote · Lagos, Nigeria · Full time · Senior level
About the role
Lead growth pods to drive customer conversion and financial inclusion across Africa. Own multi-channel CRM campaigns and lifecycle marketing.
What you’ll do
• Own reactivation and upgrade campaigns in CleverTap. • Manage Digital Lending growth end to end. • Build and run multi-channel campaigns. • Track funnel performance and flag drop-offs. • Run structured experiments and document playbooks.
What you’ll bring
• 5+ years in growth or lifecycle marketing. • Experience with CRM platforms like CleverTap or Braze. • Strong judgment and decision-making skills. • Appetite for pod leadership. • Ability to build trust with senior leads.
Life at M-Kopa
Fully remote role within UTC -1 to UTC +3 time zones. Offers professional development, coaching, flexible working, and well-being support.
About M-Kopa
M-KOPA provides financial inclusion by enabling over 10 million customers to access credit and digital services across Africa.